FREE Resources to Learn Marketing in 2020 | Digital Marketing Courses and Certification

Marketing is booming and you can make a killing as a professional as a marketer. But if you’re trying to learn marketing by just Googling stuff, things are going to be very confusing. You’ll get conflicting advice from different websites and you’re just going to be like, “Oh my God, I’m going to give up.” So today I’m going to break down the best free resources for you to learn marketing so you can hit the ground running and jumpstart your marketing career. Today I’m going to break down free resources to learn marketing in 2020, digital marketing courses and certifications.

RESOURCES & LINKS:
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Learn SEO For Free! How to Jumpstart Your SEO Career Without Spending a Dime [2020 Edition] : https://youtu.be/7a07862HFNc
How to Learn SEO: My Secret Method For Search Engine Optimization : https://youtu.be/4za8NvwYr80
Google’s Online Marketing Challenge – https://get.google.com/onlinechallenge/
Social Media 101 course by Constant Contact – https://blogs.constantcontact.com/social-media-quickstarter/
HubSpot Academy – https://academy.hubspot.com/
Google Skillshop – https://skillshop.withgoogle.com/
SEMrush Academy – https://www.semrush.com/academy/
Facebook Blueprint – https://www.facebook.com/business/learn
Internet Marketing for Smart People – https://copyblogger.com/imfsp/
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The first place that you can learn about online marketing is Google’s Online Marketing Challenge.

This is a course that’s probably one of the most comprehensive out there for beginners. Not only does it give students real-world experience into marketing, but it also offers a global academic panel which is essentially modules that cover various aspects of digital marketing that are taught by top academic panelists.

Students then get to work with nonprofit companies to build online advertising campaigns. They’re given a budget of $10,000. Students compete to show off their best advertising skills, which isn’t expected to be much as this is for beginners.

The next one is Social Media 101 course by Constant Contact.

This course essentially teaches you step-by-step on how to build your social media presence across various platforms, using what you learned on channels like Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google My Business, Snapchat and even YouTube.

The next one for you, HubSpot Academy.

HubSpot Academy offers digital marking courses in nearly every subject, even allows you to get a certification when you’re finished with the course. That’ll look great on your resume. From advertising to growth marketing all the way to website design, HubSpot offers a plethora of different design courses for digital marketing beginners.

The next one for you, Google Skillshop.

It’s Google’s official platform where you can learn how to do marketing using Google’s products like Google Ads, Waze, Google Analytics and Google My Business. You can essentially learn how to run paid ads on Google’s platforms like search, display, network, their mobile ads, while you’re learning how to do marketing for local businesses and measure the results within Google Analytics. A good example of this is you can learn how to run ads within Gmail.

The next one, SEMrush Academy.

A lot of people use SEMrush as an SEM content marketing tool but many of them don’t know that it goes above and beyond the basics. There are tons of other features in there like they’ll even tell you traffic that a website has, demographic information and the list keeps going on and on. Their training offers both basic and advanced concepts so it works for both beginners and pros, they can all benefit from this.
It’s free and they offer certification as well.

The next course for you, Facebook Blueprint.

This is Facebook’s official training that’ll walk you through some of the different topics on marketing on Facebook and Instagram. It ranges from creating ads to managing your Instagram business account. Much like some of the other sources I’ve shared, this platform is great for beginners and advanced marketers where they can learn a lot because Facebook really goes into the nuances of how to use their platform.

Copyblogger also offers a course, it’s called Internet Marketing for Smart People.

Copyblogger has been around for a lot of years, they have a lot of high-quality content on blogging and content marketing. It includes cool things like direct response copywriting and coming up with offers that you can sell to your audience.

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
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#SEO #NeilPatel #DigitalMarketing

Tutoriel marketing digital / Cours marketing digital (web marketing tuto)

Ce tutoriel marketing digital vous donne les étapes clés du webmarketing.

Dans ce cours de marketing digital gratuit, vous découvrirez :

– Tuto Marketing Digital
– La stratégie du marketing internet (aussi nommé webmarketing)
– Tutoriel référencement organique (SEO)
– Le Marketing de contenu
– Le trafic ciblé
– Le Marketing par email
– Les médias sociaux (réseaux sociaux)
– Le Reciblage Marketing ou retargeting

Ce tutoriel webmarketing gratuit (tuto webmarketing) vous donne, en moins de 20 minutes, l’essentiel de tout ce que vous devez savoir en marketing internet aujourd’hui. C’est une véritable formation gratuite au marketing digital.

Abonnez-vous à cette chaîne Youtube ici: https://goo.gl/7G9mVQ

Découvrez plus de 1000 astuces marketing ici : http://www.StrategeMarketing.com
Sur Facebook : https://www.facebook.com/StrategeMarketingCom/

The Future of Marketing – in 2020 and Beyond

It feels like online marketing changes every day.

New growth hacks emerge, and old tactics fade off in the distance.

Our daily tactics shift because consumer behaviors shift.

People get tired of the same-old same-old.

They start ignoring the same ad they’ve seen multiple times. They start ignoring the same old e-book lead magnet that they’ve seen for nearly a decade.

Thankfully, there are actually still a few constants. There are some underlying principles that will continue to stick around despite how often the tactics change.

The future of online marketing will be a combination of the most successful techniques of the past mixed with the growing need to personalize everything.

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
Find me on Facebook: https://www.facebook.com/neilkpatel/
Read more on my blog: https://neilpatel.com/blog

Shiv Malhotra on PG Certification in Digital Marketing and Communications | upGrad & MICA

“…the best part is the curriculum, which keeps on updating as per trends in the market” says Shiv. He’s a learner of upGrad and MICA PG Certification in Digital Marketing and Communications.

Know more about PG Certification in Digital Marketing and Communications – http://bit.ly/2QcfxOP

#DigitalMarketing #Communication #MICA

upGrad is an online higher education platform providing rigorous industry-relevant programs designed and delivered in collaboration with world-class faculty and industry. Merging the latest technology, pedagogy, and services, upGrad is creating an immersive learning experience – anytime and anywhere. upGrad began in 2015 with the conviction that in an ever-changing industry, professionals need to continuously upskill themselves in order to stay relevant.

upGrad has created some of India’s largest online programs to help thousands of professionals achieve their career goals in the areas of data, technology, and management.

Stay on top of your industry by interacting with us on our social channels:
Follow us on Instagram: https://instagram.com/upgrad_edu
Like us on Facebook: https://www.facebook.com/UpGradGlobal
Follow us on Twitter: https://www.twitter.com/upgrad_edu
Follow us on LinkedIn: https://www.linkedin.com/company/ueducation/

How to Ace a Digital Marketing Job Interview

You got this opportunity for this amazing digital marketing job, but you’re nervous, you’re stressed out. What questions are they going to ask you? What should you prepare? What happens if something goes wrong and you don’t have the right answer? Will you lose the job? Will you get it? Today I’m going to teach you how to ace that digital marketing job interview.

RESOURCES & LINKS:
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The Most On Demand Digital Marketing Skills in 2019 (High-Income Skills to Master) : https://youtu.be/yyitwdk4QmY

How to Start A Career in Digital Marketing in 2019 : https://youtu.be/DoLzQN1m7sU
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Tip number one, give past examples.

Look, if you’re going for an interview at a digital marketing job and you can show that you’ve done amazing stuff in the past, you’re going to be better off.

If you don’t have examples of client stuff that you’ve done or stuff that you did for other jobs or other companies, well what you should consider doing in the short-run is creating your own website.

When you create your own website and you start doing experiments, at least you can show that.

That’s better than nothing else out there.

Another tip, when you’re interviewing, look at the company you’re applying to.

See how they could improve. Go into the interview being like, “Hey, are you open to suggestions? “Well, based on what I can see, what you’re doing, “what your competition’s doing, I would do one, two, “and three that’s different. “Have you tested these things out? “If so, what are the results?”

And if you’re not sure to figure out what they’re doing versus what their competitors are doing, check out tools like Ubersuggest.

The other thing, I hate it when people interview with me and they use fancy words.

Don’t try to use buzz words or fancy words to show that you’re smart.

Tell me how I can fix stuff. If you can’t tell me how I can fix stuff, I don’t care.

So let’s go over some of the most common questions.

#1 What is your experience with digital marketing?

If you can’t break down what you’ve done, whether it’s for someone else or your own experience running your own website, you’re going to have a tough time getting the job.

What are your qualifications?

How do you learn digital marketing?

You need solid answers for this. And typically, you want to focus. Your qualifications shouldn’t be you’re a jack of all trades.

The market’s changing. People aren’t really hiring jack of all trades.

They’re hiring people who specifically specialize in tactics like SEO, pay-per-click, Facebook Advertising.

Heck, we have people in my ad agency, Neil Patel Digital, that just specialize in Facebook Advertising.

We have a whole different group of people that just specialize in Google AdWords.

So it’s okay to specialize. Companies prefer that.

And we tend to hire people who specialize versus generalists. Because the ones who specialize, yeah they may not be able to do everything, but the things they do do, they’re going to do a much better job at it.

You also want to ask yourself, “Hey, what would you do differently in that company, in that marketing department?”

Not just from tactical on the site, could be structurally.

Whatever it may be, if you can’t answer that, then you’re probably not going to do too well in an interview.

And it can’t just be some general answers like, “Oh yeah, I would test out SEO, I would test out content marketing.”

It needs to be specific.

“Look, I noticed that your competitors blog on a lot of educational advice, and based on this data that I found from Ubersuggest, they’re getting traffic and backlinks.”

Do you see how I went really specific in that?

That’s what people want to see when you’re being interviewed.

You also are probably going to be asked, what digital marketing tools do you use?

How would you deploy them if you got this job?

How would you use them?

You don’t want to give generic answers like, “I use Google Analytics.”

Everyone says they use Google Analytics.

You need to get very specific and actually show if you want to say, “I use Google Analytics,” you’ll be like, “Well I use Google Analytics and I know you guys do too but have you guys been checking out the cohort report? What a cohort report does is it shows you how many people are continually coming back to your site. If they continually come back, you’ll build a stronger brand. If they don’t, you won’t build a strong brand.”

Those are the types of questions people are going to ask, and when you have answers to them, that’s how you ace your job.

► If you need help growing your business check out my ad agency Neil Patel Digital @ https://neilpateldigital.com/

►Subscribe: https://goo.gl/ScRTwc to learn more secret SEO tips.
►Find me on Facebook: https://www.facebook.com/neilkpatel/

#CareerAdvice #NeilPatel #DigitalMarketing

Your College Admissions Test and Application Timeline

Confused by the college application process? You’re not alone! In this webinar, one of Veritas Prep’s 99th percentile SAT instructors will help you establish the perfect test-taking and college application timeline to maximize your chances of admissions success.

This webinar is taught by Andrew Colford, a Veritas Prep SAT instructor who scored in the top 1% of test takers on the official exam. To work with an instructor like Andrew, check out our upcoming SAT and ACT courses here: https://www.veritasprep.com/act-sat-prep/courses/

Wondering whether you should take the SAT or ACT? Take Veritas Prep’s quick (and free!) SAT vs. ACT quiz to determine which exam is right for your unique learning and testing styles: https://www.veritasprep.com/act-sat-prep/sat-vs-act-comparison-tool/

If you’re interested in learning how Veritas Prep can help improve your SAT or ACT score, check out our various test prep services at https://www.veritasprep.com/act-sat-prep/, or give us a call at 310.456.8716 to have your questions answered by a friendly Academic Advisor today.

We look forward to hearing from you!

These Are The Highest Paying Digital Marketing Skills in 2020

Are you starting a digital marketing career and wondering which specialty to focus in? How do you position yourself to find a high salary marketing job, and what digital marketing jobs pay the most? In this video, Eric Siu shares his favorite jobs in marketing and discusses the top marketing skills that will guarantee a high salary in marketing. You’ll learn how to get a job in marketing, the most in demand marketing skills, and the different marketing specialties out there.
Choosing a specialty might make the difference in being able to find high paying positions or having trouble finding opportunities. Setting your 2020 marketing career goals off to a great start can be a game changer in the years to come. Marketing, SEO and paid advertising careers are here to stay, so getting yourself some expertise can set you up for success.

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►Subscribe to our premium podcast (with tons of goodies!): https://www.singlegrain.com/pro

►Get marketing training and join our exclusive marketing Slack group: https://www.singlegrain.com/leveling-up

►Start and grow your own agency: https://www.singlegrain.com/agency-accelerator

►Follow Eric on Instagram:
https://www.instagram.com/ericosiu/

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Want to learn the SEO tactics that AirBnB, Lyft, and Heineken use to drive millions of site visits a month? Download the case study now: https://www.singlegrain.com/res/digital-marketing-agency/case-studies/

Leave some feedback:
What should I talk about next? Please let me know on Twitter – https://twitter.com/ericosiu or in the comments below.
Enjoyed this episode? Let me know your thoughts in the comments, and please be sure to subscribe.

Connect with Eric Siu:
Growth Everywhere Podcast – http://www.growtheverywhere.com/
Marketing School Podcast – https://www.singlegrain.com/marketing…
Single Grain – Digital Marketing Agency – http://www.singlegrain.com/
Twitter https://twitter.com/ericosiu

►Subscribe to my Channel: http://youtube.com/subscription_center?add_user=gogrowtheverywhere

What Is Digital Marketing? And How Does It Work? (2020)

What Is Digital Marketing? And How Does It Work? (2020)
[FREE DOWNLOAD] The One Page Business Plan: http://myonepagebusinessplan.com/

Alright so let’s talk digital marketing.

And in this episode I’m going to be pulling back the curtain and simplifying what is arguably one of the most powerful and important parts of growing a successful business and you’ll leave with not only a better understanding of what exactly digital marketing is, but how it actually works in the real world.

Because when it comes to digital marketing there is no lack of confusion, and as a marketer I blame myself and my industry for a lot of it. After all we’re infamous for using complicated jargon and insider terminology like SEO, PPC, CTA, CTR, and I could go on with dozens and dozens more.

To make things worse, many people often associate digital marketing with complicated software, coding, or building complex online marketing systems requiring dozens of people just to keep running.

No wonder so many people avoid it like the plague!

Now sure, digital marketing definitely has those parts in it, but that doesn’t mean you need to know how to do them all, or even really to know what all those things were in order to be successful with digital marketing.

Because digital marketing is actually a really simple concept.

Dive into the video to learn more!

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👉Also, as mentioned, here is the link to check out Charity Swipes: Make sure to check them out here: https://charityswipes.com/adam-erhart/

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#marketing #digitalmarketing #marketingstrategy

***Marketing Resources:
Work With Me: https://bit.ly/2FY2vzF
Our Advertising Agency: http://aerh.co/1oVVeEc
Facebook Ad Image Guide : https://bit.ly/2H9EPt9
FAST Content Formula : https://bit.ly/2JEu5kz
60 Second Video Ad Script : https://bit.ly/2GQF0Kl
One Page Marketing Plan : https://bit.ly/2v6HPBp

***Let’s Connect:
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Local or Worldwide SEO Options to get Your Business Noticed | Habazar Internet marketing

Local or Worldwide SEO Options to get Your Business Noticed

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Best Digital Marketing Tools | Digital Marketing Tools 2020 | Digital Marketing | Simplilearn

In this digital world, there are plenty of online marketing tools that can be used for various business purpose. Each tool requires a contribution of your time and money, and choosing an incorrect tool now and switching to another later can be a hassle. So why not choose the right tool for your business which can help you to increase the growth of your organization. Below are a few essential digital marketing channels and the tools used to drive them:
1. SEO tools
2. Paid marketing tools
3. Email marketing tools
4. Web analytics tools
5. Affiliate marketing tools
6. Social media marketing tools
7. Competitor spying tools

Subscribe to our channel for more Machine Learning Tutorials: https://www.youtube.com/user/Simplilearn?sub_confirmation=1

To access the slides, click here: https://www.slideshare.net/Simplilearn/best-digital-marketing-tools-digital-marketing-tools-2019-digital-marketing-simplilearn/Simplilearn/best-digital-marketing-tools-digital-marketing-tools-2019-digital-marketing-simplilearn

Watch more videos on Digital Marketing: https://www.youtube.com/watch?v=xA_yMYN19ug&list=PLEiEAq2VkUULa5aOQmO_al2VVmhC-eqeI

#DigitalMarketingTools #DigitalMarketingTools2019 #DigitalMarketingTutorialForBeginners #DigitalMarketing #DigitalMarketingCourse #SimplilearnDMCA #SimplilearnDigitalMarketing #Simplilearn

About Simplilearn Digital Marketing course:
The Digital Marketing Certified Associate (DMCA) course is designed to help you master the essential disciplines in digital marketing, including search engine optimization (SEO), social media, pay-per-click (PPC), conversion optimization, web analytics, content marketing, email and mobile marketing. Digital marketing is one of the world’s fastest growing disciplines, and this certification will raise your value in the marketplace and prepare you for a career in digital marketing.

Why learn Digital Marketing?
Businesses and recruiters prefer marketing professionals with genuine knowledge, skills and experience verified by a certification that is accepted across industries. Continuous learning for any working professional is not only important for keeping themselves up to date with the current market trends, but it also helps them expand their array of skill set and become more flexible in the workplace.

What skills will you learn from this Digital Marketing course?
This course will enable you to:
1. Gain an in-depth understanding of the various digital marketing disciplines: search engine optimization (SEO), social media marketing, pay-per-click (PPC), website conversion rate optimization, web analytics, content marketing, mobile marketing, email marketing, programmatic buying, marketing automation and digital marketing strategy
2. Master digital marketing execution tools: Google Analytics, Google Ads, Facebook Marketing, Twitter Advertising, and YouTube Marketing
3. Become a virtual digital marketing manager for an e-commerce company with Mimic Pro simulations included in our course. Practice SEO, SEM, Website Conversion Rate Optimization, email marketing and more.
4. Gain real-life experience by completing projects using Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing
5 Create the right marketing messages tailored for the right audiences
6. Prepare for top digital marketing certification exams such as OMCA, Google Analytics, Google Ads, Facebook Marketing, and YouTube Marketing certifications

Who should take this Digital Marketing course?
Anyone who is looking to further his or her career in digital marketing should take this course, especially those seeking leadership positions. Any of these roles can benefit from the Digital Marketing Specialist training:
1. Marketing Managers
2. Digital Marketing Specialists
3. Marketing or Sales Professionals
4. Management, Engineering, Business, or Communication Graduates
5. Entrepreneurs or Business Owners
6. Marketing Consultant

Learn more at: https://www.simplilearn.com/digital-marketing/digital-marketing-certified-associate-training?utm_campaign=Best-Digital-Marketing-Tools-44trTB16YV4&utm_medium=Tutorials&utm_source=youtube

For more updates on courses and tips follow us on:
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