Introduction to Digital Marketing

Nicole Ames, instructor of the two-day Introduction to Digital Marketing program, explores common struggles that professionals face with digital marketing, and offers key points to consider when building a digital marketing strategy.

Learn more about this two-day professional development program: http://www.dce.harvard.edu/professional/programs/digital-marketing-social-media-and-online-strategies

Best Digital Marketing course training Institute in Bangalore BTM-Koramangala with Certifications-100% Placements-Jayanagar HSR layout courses

NIDM-National Institute of Digital Marketing -Bangalore Course benefits

NIDM India is one of the best Advanced Digital Marketing course providers in Bangalore with 8 certifications and 100% placements with 8 months Support and only institute in Bangalore-India which has unlimited practical hours.

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How To Manage Businesses In The Time Of Coronavirus | Blog | BDD Blog | What’s Trending in BDD Lebanon, What’s Trending in Lebanon, Beirut Digital District Blog, Design Blogs Lebanon, Technology Blog in Lebanon, Leadership Blogs in Lebanon, BDD News Letters, Beirut Digital District News, BDD Trending, Digital Marketing Lebanon, BDD Articles, Beirut Digital District Articles, Lebanon 2020 news

The impact of the economic crisis dampened business activity
across all sectors in Lebanon, and startups vying for funding opportunities had
to put their plans on hold.  Then, the
global pandemic, coronavirus, as classified by the World Health Organization,
exploded, further straining business opportunities.

Whilst the general sentiment in Lebanon seems bleak, there
are strategies that companies can adopt, to safeguard their businesses and even
grow, in such challenging times.

Here are a few tips from BDD, to help you envision and plan:

  • Manage resources effectively. Even though employees might
    not be able to come to the office, or host meeting, they can connect from their
    homes, in order not to disrupt business activity. Clear communication lines and
    reaffirming their responsibilities can help keep work on track. Meetings can be
    taken online, using Skype or Zoom.
  • Keep close connections with suppliers and customers.
    Relationships need to be maintained and managed, in order to resume business as
    normal, when the impacts of the economic crisis and coronavirus subside.  Should there be delays in delivery orders, be
    honest and clear with clients, with proactive communication.
  • Customer acquisition, especially in such challenging times,
    requires more effort.
    Plan your marketing efforts, including ads and
    remarketing campaigns to stay top of mind, across your client base. Of course,
    ensure your marketing strategy is considerate of the current times and does not
    appear opportunistic.
  • Plan your finances and cut costs. Due to the lack of
    visibility, tied to the triple whammy of unfortunate events in Lebanon
    (economic, epidemic and political), you will need to be much more diligent with
    managing finances. This means cutting all unnecessary costs and limiting
    expenditure. Scenario planning is also important, to help you manage your cash
    flow in the coming months.

Lastly, use the ‘downtime’ to plan and strategize. Is there
a company project that never saw the light? Or an internal project that was
never implemented? Does your website need enhancements, but you could never get
around to it? Use this time to better your company, product or service, to be
ready when the markets open up.

by Beirut Digital District

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Benefits of pursuing the Best Digital Marketing Course in Delhi – NSIM

In the present world of modern technology, there is no refuting the fact that digital marketing or internet marketing is on high demand. In only a short period of time, digital marketing has developed from a meagre doubtful trend to a noteworthy influence. Even the government of India has stated to make the country digital. Previously, digital marketing courses were regarded as meagre modules among the range of other marketing courses, but now the situation is diverse, particularly in India. In both academic and professional curriculum, this course has now appeared as an individual subject in its own field.

National School of Internet Marketing is a well-known name especially if you are looking for the Best Digital Marketing Course in Delhi. The institute offers you maximum opportunities so that you can mould a significant career in Digital Marketing. The online marketing industry will appear simple when you have completed any of the digital marketing courses. NSIM, being an outstanding Digital Marketing Institute in South Delhi aims to cover all the minute changes that are going on in all the branches of Digital Marketing so that one can easily cope up with the latest online marketing trends. Thus, acquiring a certificate in any area of Digital marketing program, for instance, PPC, SEO, Social Media Marketing, Email Marketing or Web Analytics will give a simple push to your professional career.

By pursuing the Best Digital Marketing Course in Delhi from NSIM, you can get lots of benefits such as:

Thus, it can be said that there are many benefits to pursuing the Best Digital Marketing Course in Delhi. So, whether you are a student, housewife or a businessman, this online marketing course from NSIM can help you enhance your potentials and offer you with the latest knowledge of online marketing.

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Why Your Website Needs To Rank On Google – Cebu Web Solutions – Digital Marketing Company in Cebu, Philippines

Do you have a business here in Cebu or in any part of the Philippines or in the world? No matter what your business is, you are either selling some products or you are selling certain services. Whichever it is, your business has to rank on Google for you to make huge sales continuously.

According to a reliable report, more than 60 percent of buyers, do online research before they order products or services. Now, if a potential buyer does a research about the services you provide, and your business isn’t ranked on Google, he won’t come across the link to your business. The buyer will eventually buy from any of your competitors whose website has a higher rank on Google.

Of course, without any SEO efforts, your business will still appear on Google but it will appear at the back. If you have been using Google you’ll understand that when you search a particular keyword, it may return up to 50 pages. The problem here is that people don’t go beyond the fifth SERP (search engine result page) before they select where to purchase what they want to purchase.

So, businesses that appear after the fifth page will hardly be seen. And they will be losing a lot of potential customers.

This is why smart businessmen strive to rank higher on Google so that their business will appear in the first few search engine result pages.

Here is the reason why your business needs more than a web development company in Cebu, Philippines. You also need SEO service providers.

Here are some of the benefits of high Google ranking.

Now that you understand the importance of ranking on Google, you may want to hire any SEO service provider that you are able to contact first.

Don’t rush to hire any SEO specialist. There are certain factors you have to consider.

Here are some important tips for hiring an SEO service provider.

4 tips you need to apply when hiring an SEO Specialist

You don’t need to begin your search from scratch since there’s a website design company in Cebu, Philippines that meets all the requirements listed above.

The company has been providing website development and SEO services in Cebu for several years. In addition, the company starts their SEO service with in-depth keyword research, the company also offers on-page SEO services, and most importantly, the company is highly experienced in website development and SEO. The name of the company is Cebu Web Solutions. You can contact them for website development and high Google ranking today.

Let us help you build a Search Engine Optimized Website that generates Leads and Customers for your business.

This content was originally published here.

Digital Marketing: From a Buzzword to Mainstream | Grazitti Interactive

There are nearly 3.58 billion internet users in the world in 2017 alone. With the world’s total population standing at approximately 7 billion, this means that over 50% of the population is connected online!

Given the proliferation of the internet, businesses are now using it at a large scale to reach prospects. It is safe to say that the traditional methods of marketing are being thrown to dust, and it is only going to be digital first mostly. However, digital marketing has been around a lot longer than you may think!

Digital Evolution: A Quick Flashback

The field of marketing has experienced an evolution like no other – from being only creativity driven to technologically driven as well. The term Digital Marketing was first used in 1990, and 1994 saw the launch of Yahoo! Google, and MSN. Yahoo! Web search came live in 1998, LinkedIn in 2002, and Gmail and Facebook in 2004.

Digital Marketing: The Impact Now

According to Forbes, US Digital Marketing spend will be approximately $120 billion by 2021. Not surprised yet? Let’s take a look at the top 4 things that happen every minute in the digital space.

With so much activity taking place in the digital space, it would be safe to say that digital marketing is here to stay.

Want to Know the Latest Trends in Social Marketing for B2B and B2C Industries? Check Out our Infographic!

Digital Marketing: Expect the Unexpected

As per Gartner’s CMO Spend Survey, 98% of marketers think that offline and online marketing is merging. In other words, digital marketing is now marketing in a digital world. The mobile revolution has resulted in the customer using a minimum of three devices, thereby providing more data to marketers and a greater opportunity for engagement.

Marketing Automation: Everyone’s Favorite Tool

In the digital marketing industry, marketing automation is the way to go forward. In fact, according to chiefmartec, marketing automation grew by 36% from 2016 to 2017. Marketers are tapping into the power of automation, thus bidding adieu to mundane tasks in the workplace. From scheduling emails, automating social media posts to maintaining and segmenting contacts, automation helps you exceed your revenue expectations.

Digital Marketing at Grazitti: Powering Amazing Results

As a full-fledged digital marketing agency, we strategize an integrated approach that defines the apt mix of Search Engine Optimization (SEO), Paid, Social Media, and Content Marketing, delivering targeted traffic to your online assets. Our personalized digital marketing initiatives drive quality traffic to your website, build your online brand presence, and generate qualified leads to grow your business.

About Grazitti Interactive

Grazitti Interactive is a Digital Innovation leader with extensive experience in enriching customer interactions, designing engaged communities, enabling digital marketing, boosting customer service efficiency, and driving data-driven decision making. Grazitti is in an exclusive partnership with Marketo, Optimizely, Google, and Salesforce. We offer end-to-end Digital Marketing services – Technical SEO, Paid Media Audit, Website Design and Content, Search Engine Optimization, Pay Per Click, Social Media Marketing, and Email Marketing services. To learn more, drop us a line at info@grazitti.com.

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Digital Marketing Course Training Institute in Noida | Delhi | Bareilly | DigiAM

Be a Google, Facebook, Bing and DigiAM Certified Digital Marketing Master in Just 3 Months

35 Advanced Digital Marketing Course Modules | 12+ Certification | 90+ Hours Training Sessions |  110+ Hours Hands-on Assignment | Learn SEO | SMM | PPC | SEM | Get Free Website | Internship on Live Projects | 100% Placement Assistance | Backup Classes Available | 100% Practical Training Program

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Get three personalised and FREE digital marketing tips from 3WhiteHats

Test

Experimentation is at the heart of everything or digital marketing agency do. We react quickly to harness innovations and evolutions across the online marketing landscape, helping keep our clients one step ahead of their competitors.
Optimise

By constantly evaluating our activity, we are able to uncover any elements that can be further optimised and adjusted to drive progress. This is where our continuous campaign improvement really starts to make a difference, helping accelerate our digital marketing campaigns ahead of the competition.
Measure

These ‘experimental’ online marketing tactics are always monitored closely. We constantly measure and evaluate the success of our innovations to ensure they are delivering the necessary return on investment, according to the objectives we have agreed for the digital campaign.

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